Sydney Film Festival – Living Archive

A cinematic time capsule

Sydney Film Festival is one of the oldest and most prestigious film festivals in the world, having been established in 1954.

Over the years, the festival has grown in significance, attracting filmmakers, actors, and watchers from all around the globe. It has also played a crucial role in promoting Australian cinema and providing a platform for emerging talents. Today, the SFF continues to be a major cultural event and a highlight of the Australian film calendar.

SFF approached us to capture its legacy in a Living Archive – a website that documents everything from red carpet photos, to festival programs, to detailed information on every film that has been screened.

With so much material, we wondered how someone would best find what they’re looking for. Would they be overwhelmed with where to start? Instead of sorting through a box of treasures like these, why not knock it over and sort through a random scattering of unknown gems? This informed our randomised, scattered layout of the homepage.

Visitors can upload their own reflections on films, recount significant memories from attending the festival, and read through various essays and interviews.

As time goes on, the Living Archive will continue to grow — bringing a unique curation of selected images to the homepage with every page load.

Project Team

Contributors

Archivist – Jessica Furlong

Sydney Film Festival

Frances Wallace, Leigh Small, Georgia Shepard, Josh Forward, Josh Taylor, Janette Chen and Kate Dun

The Audacious School of Astonishing Pursuits

A lesson in creativity, as seen on TV

When Jason Bagley, Wieden+Kennedy veteran and certified creative megamachine, saw our work for Big Talk, he said it, “Went too far, and I loved it.” It was that same spirit of irreverent exuberance that would guide our project together, The Audacious School of Astonishing Pursuits (ASAP)—a new online school for advertising professionals. Halfway between a 90s infomercial and a designer’s fever dream, ASAP is a loving parody of the advertising world.

While its mission is deadly serious—building an inclusive space to pass on hard-earned knowledge to the industry’s next leading creatives—the tone is delightfully silly, celebrating imperfect people who unselfconsciously go for it. Maybe that means making a website that flickers and degrades like a VHS tape. Or rendering Jason as a 3D model zooming through the atmosphere. However absurd, it’s ultimately about embracing stupidity and defeating insecurity so you can do the best work of your life.

The Audacious School of Astonishing Pursuits

Jason Bagley

Enko

A new way for the world to grow

Enko helps farmers and growers of all shapes and sizes to be successful and sustainable with a pioneering new approach to plant health and crop protection. Unlike traditional methods, Enko uses DNA-based technologies to discover and develop new novel products that impact selected targets in isolation.

The refreshed Enko brand is suggestive of the wholistic and global view Enko has towards changing the way agriculture performs, and the positive repercussions this will have on our future and planet.

Project Team

Bec Ashmore, Jo McAlpine, Byron Robertson, Daniel Lever, Adam Forcucci, Eric Di Cuollo

Contributors

Strategy and Creative Copy – Richie Meldrum

Enko

Jacqueline Heard, Cristina Veranian, Matthew Cleaver, Tom Meade, Gary Schaefer, Peter Stchur