2 Liverpool Lane
Darlinghurst NSW 2010
02 9051 0561
89 Rupert St
Collingwood VIC 3066
03 9070 5737
4.03, 33 Allara St
Canberra ACT 2601
02 6190 1210
81 Prospect St
Brooklyn, NY 11201
(929) 383 6739
Christopher Ireland is an observer. His sensitivity and natural intuition make him the perfect man to direct and capture life’s real characters. Now a highly sought after advertising photographer, Chris required an immersive and modern identity and website to strengthen his status at the top end of the market.
Frustrated with previously fickle engagement levels, he wanted an innovative yet effortless way to increase the length of time people were spending on his site, and to allow people to see his work as a whole. The site literally draws together the two different realms of photography and motion using a clean, understated aesthetic, consistent with Christopher’s desire to “let the work speak”. Christopher wanted his minimal aesthetic to read modern instead of classic.
The fully responsive, content manageable site allows users the joy of getting lost in creativity, while knowing they can find what they need.
"After the first week my site was featured on blogs all over the world: Site Inspire, Awwwards, Creative Review."
Christopher Ireland, Photographer
"After the second week my daily traffic had exploded from 15 hits per day up to 3,000."
Christopher Ireland, Photographer
"ED. understood the market that awaited me, and better still, gave me the vehicle to tap into it."
Christopher Ireland, Photographer